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09-07-2011, 07:37 AM
| #1 (permalink) |
| Status: Member Join Date: Jul 2011 Posts: 85
 |  KEI in SEO What is KEI and How to use it for SEO? |
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11-28-2011, 07:13 AM
| #2 (permalink) |
| Status: Junior Member Join Date: Nov 2011 Posts: 21
| The KEI compares the number of searches for a keyword with the number of search results to pinpoint which keywords are most effective for your campaign. The higher KEI, the more popular your keywords are, and the less competition they have. That means that you might have a better chance of getting to the top. For KEI use this formula:- KEI = Search Volume (squared) / Competitions Suppose the number of searches for a keyword is 100 per month and Google displays 100000 results for that keyword. Then the ratio between the popularity and competitiveness for that keyword is 100*100 divided by 100000. In this case, the KEI is 0.1 |
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12-05-2011, 08:38 AM
| #3 (permalink) |
| Status: Member Join Date: Aug 2011 Posts: 85
| KEI (Keyword Effectiveness Index) defines the effectiveness of specific keywords to your website in getting maximum benefits of your SEO efforts. KEI provide a rating system to evaluate the effectiveness of keyword phrases and its benefits in terms of getting traffic. |
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