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Old 09-17-2011, 05:59 AM   #1 (permalink)
 
Status: Senior Member
Join Date: Jun 2011
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Ehosd258g is on a distinguished road
Default How do you test an offer even before you create it?

Hey all,

I'm looking to create a product in a specific niche as part of our back-end. Last time I created a product I got burned because I didn't test to see if there was a desire for the product. I'm looking to avoid the same mistake.

Ideally what I'd like to do is test the offer, landing page etc. even before I create the product. Then use the results of those tests to determine what to create. Any ideas on how to do this?

The best idea I can come up with is to drive traffic to a sales page split test but instead of having an order button I would have a "pre-register" or "sign-up to get a discount during launch" or something like that. Then I could use the sign-up rate to determine the effectiveness.

What do you think? Any other ideas?

Thanks
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